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A New Program for Graphic Design
HNL 700
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This intelligent book contains new insights regarding graphic design history, thought, and practice.
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What Stands Out
Product Details
| Publisher | D.A.P. |
| Publication date | September 17, 2019 |
| Language | English |
| Print length | 255 pages |
| ISBN-10 | 1941753213 |
| ISBN-13 | 978-1941753217 |
| Item Weight | 1.1 pounds (500 grams) |
| Dimensions | 6 x 0.8 x 9 inches (15.2 x 2 x 22.9 cm) |
Who Should Buy?
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Aspiring Designers
Great for beginners looking to develop foundational skills and understanding of graphic design principles and software usage.
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Educational Institutions
Ideal for schools and universities incorporating graphic design into their curriculum, offering structured learning material.
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Freelancers
Useful for freelancers needing to enhance their design skills and create competitive portfolios in the graphic design market.
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Advanced Designers
Not suitable for seasoned professionals seeking advanced techniques or in-depth content beyond basic graphic design skills.
Product Description
A New Program for Graphic Design
Customer Questions & Answers
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Question:
Is this book suitable for beginners in graphic design?
Answer: Yes, it provides a foundational understanding for students at all levels. -
Question:
What unique insights does this book offer?
Answer: It combines historical analysis with practical design assignments for a well-rounded approach. -
Question:
Who is the author of this book?
Answer: David Reinfurt, a respected graphic designer and educator.
Arts & Humanities Editorial Review
The "A New Program for Graphic Design" paperback presents a thoughtfully curated exploration of design history and its contemporary relevance. Celebrated for its well-organized and aesthetically pleasing layout, the book comprises insights derived from the author's extensive speaking engagements and teaching experiences at Princeton. Although the text is predominantly in black and white, it excels in communication, demonstrating a deep understanding of design's evolution and its cultural significance over the last century. Readers have greatly appreciated the wealth of information shared within its pages, especially the historical insights and references that lead to further exploration of key figures and movements in design. Threads of personal narrative are knitted into the author’s professional insights, showcasing not only his academic appreciation but also his active contributions to notable design projects. This duality enriches the reading experience, offering a unique blend of theoretical knowledge and practical application, which many users have found enlightening and transformative. Included multimedia elements like films documenting pivotal moments in design history serve to reinforce the author's points and provide additional layers of context. With its engaging narrative and a focus on the philosophical aspects of design principles rather than mere techniques, the book aims to empower both practicing designers and casual readers alike. However, the reception of the Kindle edition has raised concerns, with some users noting that the formatting issues make it nearly unreadable. This, unfortunately, detracts from an otherwise highly recommended reading experience. Overall, "A New Program for Graphic Design" emerges as a thoughtful resource that not only informs but also inspires readers to re-evaluate their approaches to design through a historical and cultural lens. **
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Pros
- Well-designed and enjoyable to read
- Rich in historical context and design references
- Offers personal insights and experiences from the author
- Engages both professionals and casual readers with its narrative
- Encourages a re-evaluation of design principles
Cons
- Some sections may feel overly personal or diverge from the main topics
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HNL 700
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Features & Benefits
- A comprehensive guide for visual literacy in the 21st century.
- Focuses on Typography, Gestalt, and Interface design principles.
- Features historical case studies from notable figures in graphic design.
- Practical for both designers and students from other disciplines.
- Synthesizes traditional pedagogical models with contemporary design principles.
- An essential tool for understanding the networked world of information.
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